Platelet Rich Plasma (PRP) Therapy in Sarasota

Update (December 17, 2010), you can now hear Carl tell the story for yourself in this PRP Sarasota video.

I recently spoke to a newly-retired Sarasota resident who had found himself facing knee surgery.

After enduring numerous treatments — starting with cortisone shots and progressing from there — he was experiencing additional symptoms in his knee. And his “good” knee was beginning the same decline. The result? He walked with a limp, couldn’t climb stairs, and was slowing down significantly.

Remarkably, after hearing all about his knee problems, this guy did a happy dance in front of me. No really… he danced. And quite vigorously, too!

This guy was dancing for 2 reasons:

  • He had saved a bunch of money avoiding surgery, and…
  • He had avoided surgery.

Did I mention he didn’t need surgery anymore?

Oh… and the other reason he was dancing: he had no pain in his knees!

Medically speaking, this gentleman had experienced regenerative healing. When you have new tissue growth and repair, there’s no need to go under the knife!

How did it happen?

3 words: Platelet Rich Plasma. Or in 3 letters: PRP.

Dr. Kassicieh with some Platelet Rich Plasma equipment in his Sarasota office.

How Platelet Rich Plasma (PRP) Works

It turns out our bodies have amazing healing abilities. (Who knew?) But sometimes situations deteriorate in places where it’s hard to get the healing ability of the human body to function. So… in a simple outpatient procedure that literally takes minutes to complete, Dr. Dan Kassicieh draws blood from the patient, works a little magic (not the medical term), and re-injects the resulting soup right at the point where your body needs some healing.

This treatment happens on a completely outpatient basis in Dr. Kassicieh’s office on Cattlemen Road. And although it’s relatively pain-free (the gentleman I spoke to didn’t feel any pain during the procedure at all) and is quick, perhaps the best benefit of all is that you get to skip the recovery time associated with surgery!

The “magic” I referred to earlier involves spinning the blood drawn from the patient in order to separate the platelets from other components. The platelets are then mixed with some other stuff (bioactive proteins, I’m told, among other things) and the super-concentrated healing liquid gets expertly injected at just the right point.

From there, the platelets and proteins act as a catalyst — triggering an amazing healing response from the patient’s own body. Actual new tissue is created as a result.

The procedure isn’t right for every situation, but for most people suffering from joint pain, sports-related and other injuries, and a variety of other painful conditions, PRP is a fantastic way to avoid surgery and narcotics.

If you’re interested in learning more, you can visit Dr. Kassicieh’s PRP Sarasota website, check out this Platelet Rich Plasma Sarasota video on YouTube… or call Sarasota Neurology at (941) 955-5858.

Finally… Small Business Marketing Made Simple

As most of our faithful readers know, this company was founded as a marketing consultancy. Marketing strategy is and always been our core competency. And, although we’ve done quite a bit of strategic work over the years that has been focused more at leadership and overall performance, in the last 24 months or so, we’ve been doing more strategic marketing work than ever before.

In fact, the work we’ve been doing has been so effective and is in such high demand — particularly among small business owners — that we’ve been forced to bring a shift to our business. Here’s an idea of what I mean:

“When David told me that I could start using the internet as a primary method for marketing my Neurology practice and obtaining new patients, I didn’t believe him. I did not understand the power of the Internet in reaching thousands of people daily with information about my business and services we provide. However, having prior experience of working with Dave, where he made outrageous claims that I didn’t believe, I proceeded with designing a completely new website and blog site.

His predictions came true, where now my Internet presence is responsible for a large number of new referrals. The initial investment cost of the project was rapidly recouped and as an ongoing service, my website has added significant revenue to my annual bottom line. Within 6 months of implementation, I was ranked on the top four pages of Google. Almost 50% of my new patients were (and are) coming in after finding me on the web. I was a busy physician when I started down this road – but I was able to use the techniques he showed me to make my business even more successful. With the excellent response to the website, I have been able to cut our yellow pages advertising budget by fifty percent. David is a skilled IT person and is very knowledgeable about marketing and creative uses of the Internet.”

– V. Daniel Kassicieh, D.O., founder of Sarasota Neurology, P.A.

One client (with a well-established business) multiplied revenues by a factor of 5 just last year alone!

We’re having such tremendous results that we recognize the need to share what we know. The good news is that any business person can implement these strategies right away.

So… I have 2 critical announcements to make.

  1. Effective January 1, 2008, we have no longer been offering any consulting services not related to marketing. The site will be redesigned (when we have time) to reflect that change.
  2. We are formally announcing that we are not accepting new Epiphany Marketing clients at this time. The site has already been changed to reflect this fact. We will continue to evaluate new strategic marketing projects only from existing clients and Epiphany Marketing subscribers on a first-come, first-served basis.
  3. This means that the best way to access what we know is to participate in one of our training programs. A new round of these is starting up shortly.

Consider this your personal invitation to join me and my good friend (and client) Michael Pink on a conference call this Thursday or Friday. There are currently 4 time slots to choose from, but a couple of them are already nearly full (we can only accommodate 200 callers on each call), because Michael has been inviting people through his blog. We will consider adding additional slots if these fill up completely.

Here’s where to go sign up for these important calls.

I look forward to talking with you very soon!