Marketing Value Update
October 26th, 2006Wow.
Give them something valuable. Now THAT’s marketing.
If you’re in business, or if you work in marketing, you need to be getting Alen Rosenspan’s e-mail newsletter. This month, you could’ve learned:
- how to really get results using Strategic Database Marketing
- the one word you should be using in all your marketing if you want it to really, really pull
- why you don’t want to screw up your e-mail marketing
- one important way not to screw up your e-mail marketing
- why the subject line of your marketing e-mails should be 49 characters long
- how many pixels wide the HTML design of your marketing e-mails should be (at least for the top portion that fits into the ‘preview’ of Outlook, Yahoo, and which will soon be adopted by AOL.
Sold yet? I am. And I’m not even a customer of his (yet). I got some valuable stuff.
Oh, and one more trick: turn your marketing campaign into something valuable. Staples has taken in close to $6 Million selling “Easy” buttons…
(If you’re still wondering, the word is “you”)
Great Event!
October 13th, 2006A gigantic “Thank You” to Jeff Timpanaro of Oberata Consulting in Houston, Texas and all the people who worked so hard to make the “Eliminating Time Debt” event such a success. For those business owners and business leaders who participated, you have work to do! You received some powerful new tools and a preview of some of the other systems and tools available in the Total Integration Executive Program.
As a follow-up to this and other recent Total Integration™ events, Epiphany Consulting has scheduled a “JumpStart” in partnership with Justin DeStoppelaire of C Service Consulting, Inc. in St. Petersburg, Florida. This is a one-hour phone call that gives you access to an actual Total Integration™ module and a taste of what a real call is like. It is done in a group setting, however, so we are able to affix a low cost per participant. We’re also offering a free download of the “Eliminating Time Debt” interview with Eric Beck and Bill Sanders, which is a phenomenal resource that sells on CD for $49 in and of itself.
The next JumpStart will occur on Tuesday, October 17th at 1pm Eastern. Registration is required. The investment is a mere $47. You can access the registration page here.
